. >> obama took gm and chrysler into bankruptcy and sold chrysler to italians who are going to build jeeps in china. mitt romney will fight for everyone american job. >> i'm mitt romney and i approved this message. >> of course, that's the jeep ad, michael crowley. sometimes these guys get caught in realtime, because the governor of this state and everybody said it didn't happen. >> right. well, chris, this is one of those wonderful examples where something can be factually accurate and still a complete lie. in other words, the language in that ad i believe stands up. that chrysler was going to begin, again, making jeeps in china, for chinese? >> right, right. it made perfect sense. a lot of auto companies do this. they weren't going to be moving jobs from the u.s. to china. but obviously that's the clear implication of the ad. so the fundamental message is a lie. they just covered themselves enough with the language. maybe they thought they wouldn't get called out on it. i think this ended up backfiring on them. they were desperate at that point. they were desperate to win ohio. i t